We develop and deploy brands using the three department system: research, design and development in the Origin department, branding in the Identity Department and marketing in the Digital Department.
As a brand portfolio entity our focus is on the brand, creating a reconcilable brand that is easily differentiated from the rest.
we have a unique business model, one that gets everything done, but one that doesn't do everything. each of our departments have their strengths and weaknesses, and each of these departments almost dissolve into one another which allows those strengths and weaknesses to even out.
This unique business model lends itself to many collaborations as well as many micro opportunities that add up, we love getting involved, we love helping out and we love new challenges.
it all starts here... ...here we work on the creation of a product, item or even retail concept. Kyriaki Origin is not just the dreams department, it is also our manufacturing side, this integration allows us to create products from the manufacturing standpoint allowing for a quicker deployment, this as well as a constant rethinking and streamlining of the manufacturing side.
The products we develop are of a range playing to the varying strengths of business and people we work with, these include items such as food products, games, web based business to business platforms as well as specialized retail concepts.
Collaborative Extension
Crying Boy was our first brand, fully developed by us, the logo is a highly modified stock image, and the name is derived from an incident in a restaurant at the time.
You can learn more about Crying Boy from the website or from the Crying Boy , Facebook, Pinterest & Instagram pages
The Crazy Old Man is our newest addition, he mixes spices puts them into bottles so that you can go crazy with it all over your food.
The concept, artwork, spice recipes and spice blends are all handled in house.
for when it comes to recognizability here is where all the magic happens. All the unicorns are lined up and the dreams factory is open for business. With every brand we are trying to tell a story, a story that is experienced by all the senses and recognized by all the senses
But before we rush off on our magical adventure we need to know who the story is meant for. At Kyriaki Identity we don't just slap a pretty picture onto everything and call it a brand, there is research and complicated numbers that need crunching, we need to know who to tell the story to as well as how people will respond to the story that we are telling them.
Collaborative Extension
Our collaboration with Redcliff Zambezi lodge includes, Logo Redesign and website with custom CMS, as well as various graphic design work and video editing.
With the Greek Club we assisted with, logo design, Facebook visual upgrades, food photography and package design
covers everything done on the computer, this includes the graphic design behind logos and graphic media, 3d rendering, the coding for websites and various software, video editing, photography and social media marketing.
The practice of bloodletting that is marketing has been made easier over the years with the advent of new digital marketing platforms, using these we invest time and energy to bring down the marketing costs while simultaneously building an on line marketing presence. Added to that Kyriaki Digital builds specialized platforms for each brand, to either continue the story or to sell product and generate income.
Collaborative Extension